Apaleo Open PMS

4.8 (28 REVIEWS)

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HT Score  
81 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Julia, Lina, Krystal + 13 more experts recommend apaleo GmbH

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Apaleo Open PMS

4.8 (28 REVIEWS)

Ranked 16 (out of 324) in Property Management Systems

Hospitality, your way.

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Bell avatar Bell - AI powered product analyst

I analyzed all of apaleo GmbH’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.

Hoteliers say

Hoteliers like Apaleo for its open API, which offers unmatched flexibility in building custom tech stacks, leading to improved efficiency and customer experience. It's ideal for hotels aiming to streamline processes, enhance guest interactions, and reduce operational costs. However, the need for third-party integrations for some functionalities, such as advanced reporting and CRM features, is noted as a drawback. The platform's frequent updates and community engagement are appreciated.

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MK Hotels, Zetter Hotels, Tailor Made Hotels & 27 others

Read their reviews

What Types of Hotels apaleo GmbH is Popular For

Size

1 | Small (10-24 room)

12 | Mid-Sized (25-74 room)

13 | Large (75-199 room)

2 | X-Large (200+ room)

Country

15 | Germany

6 | Switzerland

2 | Netherlands

2 | Austria

1 | United Kingdom

Type

13 | Boutiques

12 | City Center Hotels

10 | Airport/Conference Hotels

9 | Extended Stay & Serviced Apartments

7 | Bed & Breakfast & Inns

3 | Branded Hotels

3 | Luxury Hotels

3 | Resorts

2 | Limited Service & Budget Hotels

1 | Hostels

1 | Vacation Rentals & Villas

Region

26 | Europe

Category

28 | Property Management Systems

What is apaleo GmbH?

Founded in 2017 | Headquarters in München (Germany) | 70 employees
Apaleo Open PMS is a property management system designed for hotel and serviced apartment groups seeking to deliver an outstanding digital experience to both guests and staff. The platform stands out by being API-first, allowing for seamless integration with a range of best-of-breed technologies instead of relying on single-vendor suites. This flexibility enables businesses to customize their tech stack to best fit their operational needs. Apaleo Open PMS supports operations across more than 24 countries, providing a versatile and scalable solution that can grow with your business. The system streamlines management tasks such as reservations, billing, and guest communications, thereby enhancing operational efficiency and guest satisfaction. Hotels and serviced apartments can quickly adopt and adapt the platform to their specific needs, fostering a more personalized and efficient guest experience. To learn more, visit apaleo.com.

Powered by AI

This description was generated by AI which analyzed the following sources to summarize a description of apaleo GmbH products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.

Sources

Verified hotelier reviews

Verified expert recommendations

Description provided by apaleo GmbH

FAQs

Capabilities

Great foundation for any hospitality concept

Well-documented APIs make it easy to build

Process and reconcile with ease and speed

Find the right apps for your needs

Elevate guest experiences through AI Agents

Features

Accounting & Finance

4/5 features

Marketing & Ecommerce

4/5 features

Administration & Configuration

4/5 features

Customer Management

4/5 features

Front Office

4/5 features

Available Add-ons & Modules

Apaleo Pay

Payments Processing Software
With an integrated service designed for hospitality, connect and automate payments across all guest touchpoints. Apaleo Pay is for the modern hospitality business, helping you manage transactions across the guest journey securely and without the hassle.

PREMIUM ADD-ON

Apaleo PMS

Hotel Management Software
Simple and affordable core to run your operations. Extend it as you need with 200+ apps in the Apaleo Store

INCLUDED

Apaleo Store

Property Management Systems
The Apaleo Store offers 250+ plug-and-play apps that seamlessly connect to the Apaleo PMS. With its open, API-first approach, the Apaleo Store enables hoteliers to build a flexible, future-proof tech stack tailored to their unique needs. Whether you're managing a boutique hotel, a serviced apartment or a large hotel group, the Apaleo Store provides the tools to streamline operations, increase guest satisfaction and more.

INCLUDED

Agent Hub

Property Management Systems
With the Agent Hub, Apaleo brings AI-powered automation to hospitality operations. It gives you access to smart agents that handle tasks like guest communication, sales campaigns and property setup. Integrated directly with your Apaleo environment, these agents function as a digital team to increase efficiency, enhance the guest experience and support scalable growth.

INCLUDED

apaleo GmbH Reviews Summary

4.8
Excellent
Ease of Use
4.9/5
Customer Support
4.8/5
ROI
4.9/5
Implementation
4.8/5

Recommended by

Achievements

Trending Product

This vendor's trending score is rising, Apaleo Open PMS is the #7 most trending product in the Property Management Systems category (out of 324) and the #259 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

Learn more
Certified Support

apaleo GmbH’s customer support processes haven’t yet been verified by Hotel Tech Report.

Learn more about this achievement in the official press release
Certificate of Excellence

This vendor has earned the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Ht score logo
81 HT Score

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.

Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world

apaleo GmbH Pricing

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

Apaleo GmbH Average Apaleo GmbH

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4

Success Stories

3

References

5

Featured Customers

Apaleo GmbH Reviews

Hotelier Rating

Excellent
26
Very Good
1
Average
1
Poor
0
Terrible
0

Property Size

  • Small (1)
  • Mid-Sized (12)
  • Large (13)
  • X-Large (2)

Country

  • Germany
    Germany
    (15)
  • Switzerland
    Switzerland
    (6)
  • Netherlands
    Netherlands
    (2)
  • Austria
    Austria
    (2)
  • United Kingdom
    United Kingdom
    (1)

Region

  • Europe
    Europe
    (26)
10

Great connectivity, strong basis for innovation.

GM from 100 to 199 room City Center Hotel in Berlin (Germany)

Verified
6 days ago
I like the API first approach, because it offers us the possibility to really tailor make our tech stack without compromising or paying for unnecessary packaged features.
Country Germany
GM
Large Hotel
10

Very good PMS with many integration options

Hotel Owner from 25-49 room Boutique in Heidelberg (Germany)

Verified
11 days ago
I particularly like the open interfaces. This allows you to integrate applications quickly and easily to meet your needs. Support is easy to reach and responds quickly.
Country Germany
Hotel Owner
Mid-Sized Hotel
9

Apaleo as PMS for Smart Hotel

Events & Vice Director from 25-49 room Bed & Breakfast & Inn in Arbedo-Castione (Switzerland)

Verified
13 days ago
Apaleo as PMS is very functional. The group management is getting all the needed options to easily handle group bookings. The update always provide useful management functionalities.
Country Switzerland
Events & Vice Director
Mid-Sized Hotel
8

Fast, flexible, and professional

Director of Commercial Administration from 100 to 199 room Extended Stay & Serviced Apartment in Berlin (Germany)

Verified
14 days ago
I appreciate how quickly Apaleo can be set up for additional properties, how easily new applications can be tested, and how extremely competent and reliable the support team is. You always have the choice to adopt the newest, most modern features, build something yourself, or stick with the tried-and-tested options, since setups are always...
Country Germany
Director of Commercial Administration
Large Hotel
10

Completely customizable and easy to use

GM from 100 to 199 room Bed & Breakfast & Inn in Berlin (Germany)

Verified
15 days ago
With a completely open API and an integrated app store, the platform enables users to create their own individual tech stack and automate processes seamlessly via Make.com. Its simple, intuitive interface ensures ease of use, while its unmatched flexibility sets it apart as one of the most adaptable systems on the market.
Country Germany
GM
Large Hotel
10

PMS review

Front Office Manager from 50-74 room City Center Hotel in Uster (Switzerland)

Verified
16 days ago
It's always up to date! Sometimes even too much! Market requirements are being considered. Open source is advantageous. It helps to develop the program.
Country Switzerland
Front Office Manager
Mid-Sized Hotel
10

The heart of our tech stack

Head of Operations from 100 to 199 room Extended Stay & Serviced Apartment in Freiburg im Breisgau (Germany)

Verified
17 days ago
What I particularly like is the simplicity and therefore the user-friendliness of the PMS. It has all the functions we need and, thanks to the open API, can be quickly connected to our other systems. The system runs almost flawlessly and there are no downtimes, unlike what I have experienced with other providers. Even after five years of us...
Country Germany
Head of Operations
Large Hotel
10

PMS on a new level

CEO from 100 to 199 room Bed & Breakfast & Inn in Berlin (Germany)

Verified
17 days ago
Completely open API. Complete freedom to use additional software solutions in the form of apps. Cost reduction compared to traditional PMS systems. Excellent support.
Country Germany
CEO
Large Hotel
10

The Apaleo-platform boosts our daily business.

CEO from 75-99 room City Center Hotel in Meppen (Germany)

Verified
1 months ago
Apaleo pay: possibility to charge (virtual) credit cards directlywithin the PMS. App-Store: possibility to create your indivdual, perfect tech stack.
Country Germany
CEO
Large Hotel
7

Feedback and Reporting Feature Requests

Manager for systems & integration - Revenue Department from 75-99 room Boutique in Dresden (Germany)

Verified
2 months ago
Apaleo has introduced some great new features in recent months — some of which we’ve been waiting for since 2021 😉 Group status tracking Housekeeping room status visibility Market segments on rate level Group folio management Company profiles including phone number and billing email address
Country Germany
Manager for systems & integration - Revenue Department
Large Hotel
  • 1
  • 2
  • 3

Expert Q&A and Partner Recommendations

Submit Recommendation
Question:

What does this product or service do well?

Answer:

What Apaleo does really well? It keeps things lean. No fluff, no bloated legacy nonsense. Just a clean, open platform that makes it easy for hoteliers to build the tech stack of their dreams. With plug-and-play flexibility, real-time connectivity and an API-first mindset, Apaleo gives you full control to create exactly what fits your operations—nothing more, nothing less. It’s made for teams who want freedom to move fast and stay efficient.

Question:

What differentiates this product or service from the competition?

Answer:

Radical openness. While most PMS providers still operate as closed ecosystems or charge a fortune for integrations, Apaleo is API-first and truly open. Every function is accessible via API, and every integration—whether it’s a guest messaging tool, a payment gateway or a revenue system—can be added without begging your PMS vendor or waiting months. That means tech-savvy hotel teams can move fast, automate like pros, and scale without friction. It’s not just a PMS, it’s an infrastructure play—built for modularity, not monoliths. In a nutshell: Apaleo is not trying to do it all. It’s making sure you can do it your way.

Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Come with a clear vision of your ideal tech stack! This platform shines when you know what you want: the CRM you love, the RMS that works best for your segment, the guest journey tool that fits your brand. Apaleo won’t box you in. It gives you the freedom to plug in best-of-breed tools and automate workflows that make sense for your operation. So don’t treat it like a traditional PMS. Treat it like the tech foundation of your hotel’s future.

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Support

Unverified

apaleo GmbH has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.

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2025

Learn more about the GCSC Certification

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Response Time

Less than a day

Recommended

97%

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