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GUEST EXPERIENCE
How Duve helped increase guest satisfaction scores at Sofitel London St James
The decision to integrate Duve was guided by the hotel's continual commitment to providing a personalized experience for each of their guests.
Personalized communications for guests: Sofitel London St James was continuing to look for ways to deliver personalized and segmented communications to the wide range of different guest profiles that choose to stay with them, including new and returning guests, couples, families, and those celebrating special occasions. The hotel needed a solution that could craft tailored messages for each segment, ensuring every interaction felt personal and genuine.
Streamlining & automating workflows: In order to really personalize communications with their guests the team at Sofitel had a heavy workload with mainly manual processes, especially in managing guest communications and pre-arrival preparations. The previous approach involved sending individual emails and juggling multiple platforms for SMS and email, leading to an inefficient use of resources.
Enhancing guest experience: Sofitel aimed to elevate their guest’s satisfaction throughout the entire guest journey. The challenge was finding a solution that could not only enhance the guest experience but also seamlessly align with and reinforce the hotel's luxury brand reputation.